David and Sarah love to talk about their work with Abellio and if you’d like to hear more give one of them a call on 01858 461071. Make sure you have plenty of time though, because they really do like to talk about it!
Imagine this: you want to bid for a rail franchise and you need to write a 600-page document for the Department for Transport (DfT) which meets the specification exactly and sells your business as the one to bring improvements and value for money.
What you put into your bid document will become part of the franchise agreement if you win, meaning that if you win the bid but fail to deliver, then you’ll be financially penalised.
Then add to this mix the fact that you’ll have the once-in-a-lifetime opportunity to make sure your rail services for the London 2012 Olympic and Paralympic Games run perfectly, with the eyes of the world judging you.
Finally, the franchise will only last for 29 months, which gives you a limited time span to make your mark and maximise your chances of winning the following 15-year long franchise.
It became clear some of the team had worked together on a previous bid where they’d experienced long hours and conflict within the team and had lost the franchise. With the post-bid survey revealing a 22% satisfaction score, the Rambutans realised this team needed some really focused, effective support.
The upshot was a decision to take a ‘pincer movement’ approach: David would focus on team building, culture, and effective leadership whilst Sarah would focus on increasing the capability of the team by taking the role of ‘writers’ coach’.
After David and Sarah received the call from Ruud Haket, Bid Director, they immediately sprang into action by setting up a meeting with the entire bid leadership team.
During the meeting, everyone had an opportunity to explain what they needed, how they could all work together and how they could be most effective. Here’s a little bit of what we did with the team:
Abellio won the GA franchise by a country mile; the bid team had a great time (no, really… in the post-bid survey, the satisfaction score moved from 22% to 97%) and the bid was finished well before the DfT deadline. The bid director has now been appointed Managing Director of GA and David and Sarah have an amazing story to tell. You don’t have to take our word for how successful the team was, because here are a few comments from the Abellio team:
Abellio is part of a transport group that also operates the successful Northern Rail franchise and Merseyrail concession (both in joint ventures with Serco), and bus services in London and Surrey. It’s owned by ‘NS’ in the Netherlands, who operate the rail services, stations and facilities on much of the Dutch network and believed they were well placed to bring real improvements to the Greater Anglia (GA) franchise and deliver successful rail transport arrangements for the 2012 Games.
Well, Abellio started by making sure every single one of the bid team members were:
“The leadership team for the Greater Anglia bid are really grateful for the help and support the Rambutan team gave us during the production of our winning submission. By guiding us in the process to define the rallying cry of ‘Will it help us win the bid?’ we were able to give and receive feedback across the team and monitor the extent to which our behaviours were contributing towards this shared goal. They also played a crucial coaching role to bid writers to ensure consistency in the style and tone of the documents produced for the decision-makers at the Department for Transport. The Rambutans were a great asset to our bid team and played an important part in us winning the Greater Anglia franchise.”
Ruud Haket, Managing Director